VAS Assurance
With the commoditization of voice, operators are increasingly looking towards
Value Added Services (VAS) to boost their top-line growth and profitability. The
evolution of a new breed of VAS offerings (such as Mobile Advertising, On-Device
Portals etc.), the strong emergence of mobile OS platforms (such Android), and
changing user behavioral patterns have added to a sense of urgency for mobile
operators worldwide and opened up a brilliant growth opportunity for other ISVs
in the VAS ecosystem.
This opportunity however, requires that both the operators and the ISVs scale
up to a level beyond what they are currently equipped to handle. Some of the
challenges they face include:
- Networks have become more complex as a result of network evolution, new
nodes, and integration requirements with core-services such as OSS/BSS
- Significant growth in number of devices and in VAS services results in an
exponentially increased number of test scenarios
ISVs typically do not have the bandwidth to support these assurance
requirements without affecting their development initiatives. As for the service
providers – quality assurance on all service elements is always among their top
priorities.
With its rich offering of VAS Assurance Services that allows operators and
ISVs alike to reduce the risk and costs involved in deployment of new
applications, Aricent creates value by providing a scalable model for testing.
Our VAS Assurance services are an integral part of the
VAS EXPress.
We have a unique VAS testing practice of more than 800 engineers who work on
comprehensive third party testing of VAS applications and handset devices before
they are made commercially available.
With over 17 years of prolific telecom experience encompassing hundreds of
projects in development, integration and testing of stacks, frameworks and
network nodes for handsets, networks, applications and technology platforms,
Aricent is best suited to help you test your VAS networks and applications.
Our portfolio of VAS Assurance services is depicted below.

From a functional perspective, Aricent has the expertise to test and certify
your networks, devices and applications for VAS Service deployments
- Network Testing
- Protocol testing
- Interoperability testing with live network elements
- Application Testing
- MMI testing
- Mobile content delivery testing
- Mobile client application testing
- Device Testing
- Network service compatibility testing
- Regulatory and Certification Testing Services
Aricent has also developed several proprietary tools and frameworks that
enhance the effectiveness of the testing process, such as ATEE (Automated Test
Execution Engines) for mobile handsets and STATE (Network Message Flow
simulator) for end-to-end testing of services in a controlled environment.
Benefits
- Deep domain expertise in the VAS Assurance space – Aricent
has developed comprehensive domain expertise in the VAS Assurance space
through years of proven experience in testing. We have over 800 experts
focusing on this area
- Lab testing facilities – With over 100,000 sq. ft. of lab
space dedicated to our testing services, Aricent possesses the necessary
test equipment from all the top network OEMs
- Proprietary tools and test cases – With over 35,000
pre-created test cases, and state of the art, in-house test automation tools
like STATE and ATEE, Aricent can help reduce your budget and time spent on
VAS applications by as much as 40%
- Performance based managed testing model – Aricent offers
the performance based managed testing business model, allowing you to reduce
risks and costs pertaining to the testing process